About the Project:
MeStore is one of the leading beauty and cosmetics retailers in the UAE. Brandawi was tasked with designing and launching a fully optimized e-commerce website that enhances user experience, increases conversions, and supports MeStore’s fast-growing customer base.
Key Deliverables
- Scalable design for future growth
- Complete website redesign on Shopify
- Speed optimization for mobile and desktop
- Improved product filtering & search UX
- App integration-ready structure
Why it’s perfect:
Fully mobile-optimized for high mobile traffic.
First impressions matter. The new homepage design is clean, responsive, and conversion-driven, with clearly defined CTAs and seamless navigation.
Strategic placement of offer banners and product highlights helps drive immediate user engagement.
Filter & Category Navigation
We implemented intuitive product filtering to help users quickly find what they need — essential for large inventories like MeStore.
Optimized for speed and performance, even with complex filter queries.
Designed to reduce bounce rates and increase time on site, contributing to better SEO.
Product Page
Designed for easy, fast decision-making — with a focus on product visuals, buy-now clarity, and trust elements like reviews and payment options (Tabby, Tamara).
Integrated features like same-day delivery indicators and authenticity guarantees boost buyer confidence.
Enhanced add-to-cart flow for smoother checkout.
Why It Works
The new MeStore website is more than just visually appealing — it’s a performance-focused platform built to convert. Every design and technical decision was made to improve speed, boost engagement, and make shopping seamless.